We had the opportunity to engage with Luann Parker, bringing forth her extensive 20-year background in commercial real estate and construction, particularly within the retail, food, and entertainment sectors. At the helm of Wordy Affairs, her boutique business specializes in imparting Business English Communications, catering to non-native English adult learners aspiring to refine their communication skills. Wordy Affairs actively maintains a social media presence across platforms.

The Journey Of The Entrepreneur

Embarking on my corporate real estate journey in the USA, under the guidance of Luann Parker, I initiated my career trajectory with Fortune 500 companies and swiftly climbed the corporate ladder. Within this expansive role, Luann Parker took charge of teams responsible for orchestrating the real estate procurement process and securing Grade A sites for global F&B brands, entertainment ventures, and retail chains.

My responsibilities encompassed overseeing the entire development cycle, from initial contract negotiations for real estate acquisition to the meticulous management of construction delivery, ensuring seamless transitions for our operators. Additionally, I led teams dedicated to optimizing existing real estate portfolios. This involved enhancing cost efficiency, refining location demographics, and strategically adding value by bolstering the company’s cash position. Through a comprehensive and strategic approach, I played a pivotal role in shaping and optimizing corporate real estate endeavors.

With an aspiration to expand my sphere of influence, I made a strategic move to the UAE, aiming to contribute my expertise to numerous esteemed companies operating across the MENA region. The synthesis of my professional background in the USA and, more notably, the past decade of experience in the MENA region played a pivotal role in the establishment of Wordy Affairs.

Wordy Affairs stands as a boutique business with a distinct focus on providing specialized instruction in Business English Communications. Our tailored programs cater to non-native English adult learners hailing from diverse cultural backgrounds, aiming to elevate their professional confidence and productivity in the workplace.

Our approach involves personalized lessons meticulously designed for each student, coupled with the expertise of our top English educators. This collaborative effort ensures a comprehensive and thorough learning experience, fostering a heightened desire among students to master the language and speak it proficiently. The result is a learning environment that significantly enhances linguistic skills and contributes to a more rewarding and effective learning journey.

A Complete Journey About The Company?

Observing a crucial opportunity within a substantial segment of the talented professional community, I recognized the potential to enhance their communication skills in a manner that could profoundly influence the quality and efficiency of business operations.

To provide more detail, a significant proportion, at least 70%, of my colleagues over the past decade were non-native English speakers. This demographic often faced challenges in clearly articulating project complexities, leading to substantial communication gaps. Many meetings became mere exercises in minute-taking rather than productive updates on project statuses with clear action items for the period preceding the next meeting. Consequently, this communication inefficiency contributed to incremental delays in project timelines.

Furthermore, I provided extensive support to numerous colleagues by assisting in the re-drafting of emails, reports, presentations, and meeting minutes, recognizing the significant impact these communications would have on how our team was perceived. It was a priority for me to ensure that our team communicated effectively and meaningfully across the organization, ultimately contributing to the attainment of results.

A decade of observing and addressing these communication gaps, coupled with my fervor for achieving excellence in execution, fueled my desire to bring about institutional change. It was the synergy of my business standing and educational credentials that paved the way for me to turn this aspiration into a reality.

How Does The Company Plan To Achieve Its Goals?

Wordy Affairs stands as a boutique business with a distinct focus on providing specialized instruction in Business English Communications. Our tailored programs cater to non-native English adult learners hailing from diverse cultural backgrounds, aiming to elevate their professional confidence and productivity in the workplace.

Our overarching objective is to make a profound and enduring impact on the global workforce by equipping individuals with unparalleled language skills and knowledge. This empowers them to cultivate confidence, resourcefulness, and success in their professional endeavors. Our mission extends to fostering enhanced work inclusion, promoting greater participation in professional development, and creating a more equitable playing field for individuals from diverse circumstances and backgrounds.

Furthermore, our efforts contribute to the facilitation of international talent management and progression at advanced levels, ensuring a more seamless and empowering trajectory for professionals worldwide.

What Motivates You To Persevere Through Difficult Times?

A constructive and focused mindset has proven instrumental in my journey. I firmly believe that positivity is a conscious choice, capable of prevailing over negativity when consistently practiced. Through dedicated effort, I’ve cultivated this positive mindset as a powerful force, providing me with the resilience to confront challenges head-on.

Moreover, unwavering focus is the driving force behind my daily actions aimed at advancing toward my goals. These attributes, positivity, and focus, have not only facilitated my professional growth but also empowered me to seamlessly transition across the globe while maintaining a consistent level of execution and effectiveness.

I’ve had the privilege of leading successful teams throughout my professional journey, firmly believing in the power of high-performing teams that consistently deliver quality results. One of the most impactful leadership experiences occurred during my tenure at Yum Brands, where I served as the Head of Portfolio Management for their extensive 5000+ company restaurant chain in the US.

In this role, I took charge of a team of 8 mid-level professionals who had previously experienced neglect in terms of their professional trajectories. Over the course of one year, my leadership and strategic approach transformed the team’s perspective on their roles within our team and the broader company. They developed a newfound passion for the next phases of their careers. While my decision to move back to NYC for a promotion was met with mixed emotions, the team expressed gratitude and pride for the remarkable accomplishments we had achieved together in a remarkably short period.

How Do You Incorporate Creative Ideas To Differentiate Yourself?

Our overarching strategic focus revolves around delivering a singular offering, Business English, with an unwavering commitment to excellence. We position ourselves as the business class experience of online learning, ensuring that students receive unparalleled instruction from any of our Wordsmiths at a consistent rate. This approach eliminates the need for students to make teacher selections based on pricing considerations and spares them from spending extensive hours sifting through numerous instructors to make a choice.

The foundation of a superior quality student journey begins with our streamlined review and selection process. This careful curation is meticulously maintained throughout the entirety of a student’s lessons, ensuring a consistently high standard of instruction and a seamless learning experience from start to finish.

Also Read: Sudheesh Kumar – Tailoring Your Travel Journey with Fursan Travel Group